Machine Perception Technologies, Inc. is the leader in the field of machine perception for automated facial behavior analysis. The company demonstrated the next generation of facial expression recognition technology of FACET ™, which is scheduled for launch spring 2014. FACET ™ is a software development kit for fully automatic, real-time facial expression analysis of images and video. FACET ™ provides capability to track the emotional responses of viewers as content is displayed from cable television and other digital media. This system eases the reliance on rating surveys for assessment of audience response to content. FACET ™ lays the foundation for a new relationship between MSOs and content providers, where the MSOs provide important data back to the content providers.